Popular Craze! Buy and Profit! Koreans are crazy about "Made in China" →

10 months ago 253

Lately, Chinese cross-border e-commerce platforms have become a phenomenon in South Korea, sparking social discussions.According to the latest data, by the end of 2023, the combined number of active users for the two major Chinese e-commerce mobile applica

Lately, Chinese cross-border e-commerce platforms have become a phenomenon in South Korea, sparking social discussions.According to the latest data, by the end of 2023, the combined number of active users for the two major Chinese e-commerce mobile applications in South Korea has exceeded 10 million, with a remarkable user growth rate.In the current era of diverse shopping methods, there is an abundance of various shopping apps, and the competition for app downloads is fierce. However, even so, last year, the two major Chinese cross-border e-commerce apps emerged unexpectedly, rapidly rising to the top of the app download rankings, and their user base accounted for both the first and second place in the South Korean market.The latest data shows that last month, the number of active users for these two major Chinese cross-border e-commerce apps has reached over 7 million and over 4 million respectively, doubling in just one year, meaning that nearly one out of every five Koreans is using Chinese cross-border e-commerce apps.Currently, in the Korean overseas shopping market, the actual transaction volume of Chinese e-commerce platforms is nearly half of the total transaction volume of the Korean overseas shopping market. Korean consumers are accustomed to selecting Chinese-made products on these apps, ranging from daily consumer goods to large durable goods. Many people express that the value for money of these products is already high, coupled with free delivery, free returns, and abundant coupons, every time they receive goods that meet their expectations, it feels like finding treasure.In addition, Chinese cross-border e-commerce platforms have entered into partnerships with excellent local companies. Despite being cross-border purchases, consumers only need to provide their Korean address and make payment through electronic wallets when placing an order, making the shopping experience as convenient as local purchases in South Korea.Due to the outstanding performance of Chinese cross-border e-commerce in operations and supply chain management, many South Korean domestic household goods companies have also joined in, hoping to expand their sales by capitalizing on the popularity of Chinese e-commerce apps. On the other hand, South Korean local e-commerce platforms are facing the dilemma of stagnant user growth and intensified competition. The largest e-commerce platform in South Korea has started increasing the number of imported products and launched Chinese brands, such as televisions and robotic vacuum cleaners, as their flagship items.Analysis believes that the key to the popularity of Chinese e-commerce apps lies in the improvement of the competitiveness of Chinese products and the narrowing of the technological gap between China and South Korea. With the development of e-commerce platforms this year, it is expected that the quantity of Korean online shoppers buying from China will increase by at least 60% compared to last year.To enhance customs clearance efficiency, South Korea has completed the construction of a well-equipped comprehensive customs inspection center to promote the continuous development of cross-border e-commerce platforms.

Popular Craze! Buy and Profit! Koreans are crazy about "Made in China" →

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